Trade & Retail
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Every Product Clearly Identified. Every Inventory Transparently Managed.

In wholesale and retail environments, products, packaging, cartons, containers, and load carriers must be uniquely identifiable at all times. At the same time, the demands for product availability, inventory accuracy, and supply chain transparency continue to increase.



The Plöckl Media Group (PMG) develops and manufactures high-performance barcode and RFID identification solutions for applications in retail, warehousing, and inventory management. Depending on the product, surface, and process requirements, our identification solutions can be individually tailored to specific applications.

Reliable Identification for Retail Processes

From goods receipt and storage to order picking and point-of-sale operations, products pass through numerous process steps. Reliable identification creates the link between physical products and the associated information.



Barcode and RFID solutions support automated data capture and enable the unique identification of products, containers, cartons, and pallets. This allows businesses to manage inventories, track product movements, and optimize operational processes.

Maintain Full Inventory Transparency

Accurate inventory data is essential for high product availability and efficient operations. With unique identification solutions, products and load carriers can be captured quickly and inventories can be documented reliably.

Especially in Smart Cabinets, intelligent dispensing systems, and automated supply solutions, barcode and RFID technologies provide the foundation for transparent inventory management. Products can be identified automatically, withdrawals can be recorded, and inventory levels can be monitored in real time.


Conduct Inventory Counts Efficiently

A structured identification system simplifies stocktaking and supports efficient, error-free inventory processes. RFID technology, in particular, enables the simultaneous capture of multiple items and transport units.

This reduces manual effort and ensures inventory information remains accurate and up to date at all times.


Track Product Movements

From goods receipt and warehouse storage to the sales floor, products and load carriers can be identified and tracked throughout their entire process chain. This creates transparency regarding inventory levels, locations, product flows, and circulation processes.

For Smart Containers, reusable containers, and other transport assets, unique identification enables reliable tracking and traceability. This makes it possible to monitor circulation cycles, usage locations, and inventory levels while improving logistics efficiency.


Accurately track products. Manage inventory transparently.

Barcode and RFID solutions enable reliable identification and tracking of products, containers, and pallets throughout the entire supply chain.

+49 (0) 8441 / 40 57 - 0 E-Mail: sales@be-pmg.de

Identification Solutions for Modern Retail Operations

Retail companies face the challenge of efficiently managing large volumes of products while ensuring a high level of product availability. Reliable identification solutions support the automation of numerous processes and provide the foundation for transparent product movement tracking.

Depending on the application, different identification technologies and material constructions can be used. Barcode and RFID solutions enable fast data capture and can be tailored to the specific requirements of products, packaging, and load carriers.


Benefits of Modern Identification Solutions in Retail

  • Unique identification of products and packaging
  • Transparent product tracking throughout the supply chain
  • Optimized inventory management
  • Efficient inventory counting processes
  • Improved traceability
  • Support for warehousing, logistics, and retail operations
  • Automated data capture using barcode and RFID technology

PMG Technologies for RetaL

Technologies for Reliable Identification in Retail


Retail operations require different approaches to identification and data capture. Plöckl Media Group offers suitable technologies for products, packaging, transport units, and reusable containers.

RFID-Labels

For the automated and contactless identification of products, cartons, containers, and pallets.


RFID technology enables identification without direct line of sight and supports inventory management, stocktaking, and real-time traceability.

PMG Barcode-Labels

For the clear identification and fast capture of products and packaging.


Barcode solutions are suitable for a wide range of retail applications and can be individually adapted to specific processes and materials.

Customized Identification Solutions

When standard solutions reach their limits due to temperature, moisture, surface conditions, or cleaning processes, customized identification solutions become essential.


Plöckl Media Group combines suitable materials, adhesives, printing technologies, and identification systems to develop solutions for a wide range of applications and operating conditions.

🔧 Technical Features of Our Identification Solutions

To ensure reliable performance in demanding retail environments, our solutions can be specifically adapted to individual application requirements.

Reliable Readability

Barcode and RFID identification solutions enable secure data capture of products, packaging, cartons, and load carriers.

Even in high-volume environments and fast-moving operations, reliable identification is ensured.

Fast Data Capture

Products and transport units can be identified quickly and efficiently. RFID technology additionally enables the simultaneous capture of multiple items without direct line of sight.

High Durability

Depending on the application, robust materials and protective constructions are available for use in warehousing, logistics, and retail environments.

Reliable Adhesion

Various adhesive systems provide secure attachment to a wide range of surfaces, including cardboard, plastic, and metal.

Customized Printing and Data Solutions

Barcodes, serial numbers, variable data, and RFID encoding can be tailored to specific operational requirements and workflows.

Flexible Formats and Configurations

Identification solutions are available in a variety of sizes, shapes, and materials and can be supplied as blank or pre-printed labels.

Identification Wherever Retail Processes Are Managed

Goods Receiving

Fast identification of products, cartons, and pallets during incoming goods processes.

Warehousing & Logistics

Reliable identification and traceability of products, containers, and transport units throughout warehousing and logistics operations.

Order Picking

Support for inventory management, product identification, and process efficiency during picking operations.

Sales Floor

Transparent inventory visibility and fast product identification directly at the point of sale.

Inventory Management

Support for fast and efficient inventory counts through unique identification and automated data capture.

Supply Chain

Improved visibility, identification, and traceability of products and load carriers throughout the entire supply chain.

Smart Containers

Reliable identification and tracking of reusable containers, transport assets, and circulation systems.

Smart Cabinets

Reliable identification and tracking of reusable containers, transport assets, and circulation systems.

FAQ About Labeling in Retail

  • What type of marking is suitable for commercial applications?

    Depending on the process and requirements, barcode or RFID solutions can be used. Key factors include the type of data collection, the environment, and the products or load carriers used.

  • What are the benefits of RFID in retail?

    RFID enables the contactless tracking of products and product carriers without direct visual contact. This can significantly speed up inventory management and stock-taking processes.

  • Can entire boxes or pallets be scanned?

    Yes. RFID solutions, in particular, enable the identification of entire transport units and support efficient logistics processes.

  • Can labeling solutions be customized?

    Yes. Materials, adhesives, formats, and technologies can be adapted to meet specific requirements.

  • For which products are these solutions suitable?

    These labeling solutions are suitable for individual products, packages, cartons, containers, pallets, and other load carriers within retail and logistics processes.

  • Can labeling solutions be integrated into smart cabinets and smart containers?

    Yes. Barcode and RFID technologies can be used as the basis for smart cabinet and smart container applications. They enable the unique identification of products, containers, and load carriers, as well as the automated collection of inventory and movement data.

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DO YOU HAVE QUESTIONS?

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